Meet Beko at Allen & Petersen Cooking & Appliance Center

When shopping for home appliances in the U.S., there’s a handful of brand names that stand out to Americans. They’re the same players that have been on the field for years. However, recently a new player came to town and they’re giving the same old players a run for their money.


Beko is one of the top brands in Europe, and it’s now available at Allen & Petersen Cooking & Appliance Center. Beko is number one in the British and Polish white goods market and the number one freestanding brand in France. Their appliances can be found in over 440 million homes across 146 countries. This growth isn’t new. Beko has been the fastest-growing home appliance brand in Europe for almost 70 years.

Beko entered the U.S. market in 2016, opening a headquarters outside Chicago. The company had been eyeing the U.S. market for quite some time but wanted to come prepared. They spent years getting to know U.S. consumers to design specific products that make sense for the American way of life.

Most consumers want their lives to be more convenient and healthier, but sometimes those ideas seem at odds. Not with Beko. They want everyone to have access to their premium technology that helps people conveniently achieve a healthier lifestyle. To achieve this goal, Beko developed a full suite of products specifically for the American market that maximize exceptional technology and innovations.

Beko cares about the consumer and the environment. So much so, that Beko US received the EPA’s ENERGY STAR® Partner of the Year Award five years in a row from 2017 to 2021. It was also recognized with an ENERGY STAR Partner of the Year – Sustained Excellence Award. Beko offers best-in-class 2-year parts and labor warranty, plus a 5-year sealed systems parts warranty for refrigerators, and a 10-year part only warranty on the ProSmart Inverter Motor.

To check out a full suite of Beko’s appliances visit Allen & Petersen Cooking & Appliance Center’s showroom or www.aphome.com.


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